British Online Dating Sites Marketplace Report. All you need to result in the decisions that are right

British Online Dating Sites Marketplace Report. All you need to result in the decisions that are right

Customer Reports (8087)

Free Time (1549)

Media, Books And Stationery (2495)

Technology/Telecoms (1508)

Description

Supplying the many comprehensive and information that is up-to-date analysis of this internet dating market, as well as the behaviours, choices and practices regarding the customer.

Mintel has got the answers you’re trying to find

Do you know the key challenges dealing with the industry? Who’s the buyer and just exactly just what do they need? Where will be the possibilities, where would be the dangers and just just just exactly what lies ahead?

Covered in this report

The report covers the web dating industry, including web sites and apps. But, it doesn’t give attention to ‘adult’ web web sites (such as for example adultfriendfinder), which promote by themselves as helping people fulfill for sex and sometimes have actually explicit intimate imagery.

What you ought to understand

Internet dating is really a securely founded method of fulfilling times and lovers, with small stigma now surrounding the training. Some 27% of individuals purchased a dating that is online, increasing to 47% among 18-34 12 months olds. Some 13% of grownups also have compensated to make use of a website/app that is dating. Some are nevertheless resistant to use dating that is online when searching for a partner, mainly due to a continuing choice for fulfilling somebody in individual.

Expert analysis from a professional on the go

Authored by Rebecca McGrath, an analyst that is leading the Media sector, her considerable knowledge provides in-depth commentary and analysis to emphasize present trends and include expert context towards the figures.

Numerous apps are going out of the gamified swiping function that drove Tinder’s appeal and aided bring internet dating in to the conventional. Rather, focus is coming back to assisting make significant personality-based connections, using the aid of increasingly advanced intelligence that is artificial McGrathSenior Media Analyst

Whats Included?

  • Executive Overview
  • Infographic Overview
  • Interactive Databook
  • Report PDF
  • PowerPoint Presentation
  • Previous Editions
  • What you should understand
  • Goods covered in this Report

  • Industry
  • Match completes acquisition that is full of
  • Bumble and Match butt minds in front of possible IPO
  • Dating apps come under fire over kid security
  • Release innovation and activity
  • Facebook launches service that is dating
  • Grindr launches initiative to challenge discrimination
  • Manchester City lovers with Tinder
  • The buyer
  • One out of 10 utilized a totally free dating website/app within the last year
    • Figure 1: utilization of free dating websites/apps,
    • Figure 2: Use of paid dating websites/apps,
  • Lots of people are making use of numerous internet dating sites/apps
    • Figure 3: wide range of free relationship websites/apps found in the final one year
    • Figure 4: quantity of compensated relationship websites/apps found in final year,
  • A lot more than a 3rd of online daters have not met some body
    • Figure 5: Met brand new partners or times via free dating websites/apps,
    • Figure 6: Met brand brand brand new partners or times via compensated dating websites/apps,
  • Choice for meeting in individual biggest roadblock for internet dating
    • Figure 7: grounds for maybe not utilizing dating websites/apps,
  • The majority are hunting for long-lasting relationships
    • Figure 8: amount of relationships trying to find on dating websites/apps,
  • Dating websites/apps have to be attentive to evolving views on sex identification
    • Figure 9: sex seeking on dating websites/apps,
  • Family/friend recommendations will be the the very first thing motivating dating website selection
    • Figure 10: reasons behind choosing dating websites/apps,
  • Stricter banning policies is main desire from users
    • Figure 11: Features enthusiastic about dating websites/apps providing, positioning,
  • That which we think

    • Increasingly advanced AI starts home for better matches and advice that is personalised
    • The important points
    • The implications
    • Online dating services should consider managing interactions that are current incorporating video clip
    • The reality
    • The implications

    • Match completes complete purchase of Hinge
    • Bumble and Match butt minds in front of prospective IPO
    • Dating apps come under fire over kid security
    • App stores place force on online dating services over suggestive imagery
    • White Label Dating provides revenue that is new to attract lovers
    • More collaborative efforts built to protect online daters

    • Match completes complete purchase of Hinge
    • Bumble and Match butt minds in front of prospective IPO
    • Are online daters moving forward from gamified swiping?
    • New app Crown leans into gamification
    • Dating apps come under fire over son or daughter security
    • App stores place force on online dating services over suggestive imagery
    • Ashley Madison’s success shows the brand name power of a valued online dating sites solution
    • White Label Dating provides revenue that is new to attract lovers
    • More collaborative efforts designed to protect online daters

    • Facebook launches service that is dating
    • how to find women online

    • Tinder changes algorithm that is ranking
    • Grindr launches initiative to challenge discrimination
    • Manchester City partners with Tinder
    • Bumble allows users spend to enhance their profile

    • Facebook launches service that is dating
    • Tinder changes ranking algorithm
    • Grindr launches initiative to challenge racism
    • Manchester City lovers with Tinder as more brands look to utilise marketing potential of internet dating
    • Bumble allows users spend to improve their profile

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